Brad Bone shares how he transitioned from fix and flip to wholesaling, focusing on assignments and novations as exit strategies.
Brad Bone started his real estate journey in 2015 with his first wholesale deal. He transitioned from fix and flip to wholesaling because it allowed him to control his own deal flow and navigate market cycles with less stress. Brad primarily focuses on assignments and novations as his exit strategies. He uses various marketing channels, including direct mail, TV marketing, and PPC, to generate leads. Brad emphasizes the importance of finding good lists for direct mail campaigns. He has implemented the entrepreneurial operating system in his business and has hired an integrator to handle operations.
KEY TALKING POINTS OF THE EPISODE
0:00 - Introduction
0:41 - Brad’s First Wholesale Deal
1:21 - His Transition From Buying From Wholesalers to Becoming One
2:07 - Why He Felt Wholesaling Was Better Than Flipping
4:39 - Brad’s Budget for Direct Mail & Replicating His Results
6:21 - Getting into TV Marketing
7:35 - Defining Novations & How Often Brad Uses That Method
9:07 - Why He Started Marketing in Jacksonville
10:20 - How He Started Investing Virtually
11:29 - What He Was Doing Before Real Estate
12:37 - His Experience Working With His Business Partner/Twin Brother
16:07 - How to Get In Touch With Brad
16:36 - How He Targets Properties for Direct Mail
18:02 - Brad’s Goals Going Forward
19:05 - Replicating Brad’s List Strategy with DealMachine
20:45 - Outro
LINKS
Facebook: Brad Bone
https://www.facebook.com/brad.bone.92
Website: Prime Buyers
https://primebuyersjax.com/
Instagram: David Lecko
https://www.instagram.com/dlecko
Website: DealMachine
https://www.dealmachine.com/pod
Instagram: Ryan Haywood
https://www.instagram.com/heritage_home_investments
Website: Heritage Home Investments
https://www.heritagehomeinvestments.com/