The DealMachine Real Estate Investing Podcast

395: The FOOLPROOF System to Train Elite Cold Callers

Episode Summary

BJ Eshun breaks down the exact systems he uses to hire, train, and retain cold callers without the usual chaos.

Episode Notes

BJ Eshun reveals how he built a high-retention, scam-proof call center using a bonus system, KPI tracking, and a data-driven management style. From dealing with VAs who lied about hours to creating an AI that scores every sales call, BJ shares the real lessons behind managing virtual teams at scale — and the systems that finally worked.

 

KEY TALKING POINTS:

0:00 - BJ Eshun’s Struggles With Hiring & How He Overcame Them

4:36 - Where They Hire Their VAs From

8:25 - Training Employees That Aren’t Performing Well

11:16 - Why He Thinks Employees Were Churning Early On

15:06 - Outro

 

LINKS:

Instagram: BJ Eshun

https://www.instagram.com/bjbuysrealestate/

 

Website: OpenDeals.

http://bit.ly/3J3BLAo

 

Instagram: David Lecko

https://www.instagram.com/dlecko

 

Website: DealMachine

https://www.dealmachine.com/pod

 

Instagram: Ryan Haywood

https://www.instagram.com/heritage_home_investments

 

Website: Heritage Home Investments

https://www.heritagehomeinvestments.com/