Tim Yu breaks down the four-part cold email system wholesalers use to turn distressed-owner lists into seller conversations that close.
Cold email might be the most underrated lead generation channel in real estate wholesaling, and Tim Yu breaks down the exact four-part system his team uses to get sellers to reply. He walks through pulling hyper-specific distressed lists in DealMachine, then writing personalized subject lines and value-first emails that earn the open. He also gets into the deliverability mechanics that keep your sending domains out of spam and the follow-up cadence that turns replies into real seller conversations.
KEY TALKING POINTS:
0:00 - The 4-Part Cold Email System
2:49 - Part 2: Crafting the Message
4:25 - Subject Lines That Get Opened
5:19 - Writing the Email Body
8:37 - Part 3: Mechanics & Deliverability
10:08 - Tracking Your Key Metrics
10:54 - Staying Compliant (CAN-SPAM)
13:07 - Part 4: Email Follow-Up Cadence
13:57 - Turning Replies Into Deals
15:17 - Outro
LINKS:
Instagram: Tim Yu
https://www.instagram.com/itstimyu/
Skool: Tim Yu
http://www.skool.com/newbreed
Instagram: David Lecko
https://www.instagram.com/dlecko
Website: DealMachine
https://www.dealmachine.com/pod
Instagram: Ryan Haywood
https://www.instagram.com/heritage_home_investments
Website: Heritage Home Investments
https://www.heritagehomeinvestments.com/